Marketing research; text and cases / [by] Harper W. Boyd, Jr. [and] Ralph Westfall.
Marketing research; text and cases / [by] Harper W. Boyd, Jr. [and] Ralph Westfall.
About this item
Full title
Marketing research; text and cases / [by] Harper W. Boyd, Jr. [and] Ralph Westfall.
Author / Creator
Publisher
Homewood, Ill. : R. D. Irwin, 1972.
Date
1972.
Call Numbers
T0314276
Record Identifier
74VK25Vbwall
MMS ID
991018202699702626
Language
English
Formats
Physical Description
Physical content
xv, 813 p. : illus. ; 24 cm.
Publication information
Publisher
Homewood, Ill. : R. D. Irwin, 1972.
Edition
3rd ed.
Place of Publication
Illinois
Date Published
1972.
Subjects
More information
Alternative Titles
Full title
Marketing research; text and cases / [by] Harper W. Boyd, Jr. [and] Ralph Westfall.
Authors, Artists and Contributors
Author / Creator
Author / Artists
Notes
General note
Includes bibliographical references.
Transferred from: N658.83/44.
Identifiers
Primary Identifiers
Call Numbers
T0314276
Record Identifier
74VK25Vbwall
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VK25Vbwall
Other Identifiers
DDC
658.8/3
MMS ID
991018202699702626
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