Handbook on mass media in the United States : the industry and its audiences / edited by Erwin K. Th...
Handbook on mass media in the United States : the industry and its audiences / edited by Erwin K. Th...
Handbook on mass media in the United States : the industry and its audiences / edited by Erwin K. Thomas and Brown H. Carpenter.
About this item
Full title
Publisher
Westport, Conn. : Greenwood Press, 1994.
Date
1994.
Call Numbers
N302.230973/22
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xv, 325 p. : ill. ; 25 cm.
Contents
1. Advertising / Kevin L. Keenan -- 2. Books / Ronald J. Zboray -- 3. Cable / James Phillip Jeter -- 4. Films / Shirley S. Carter -- 5. Magazines / Marilyn Kern-Foxworth -- 6. Newspapers / Bruce Garrison -- 7. Public Relations / Barbara Bealor Hines -- 8. Radio / M. Kent Sidel -- 9. Recordings / Law...
Publication information
Publisher
Westport, Conn. : Greenwood Press, 1994.
Place of Publication
Connecticut
Date Published
1994.
Subjects
More information
Alternative Titles
Full title
Handbook on mass media in the United States : the industry and its audiences / edited by Erwin K. Thomas and Brown H. Carpenter.
Authors, Artists and Contributors
Author / Artists
Notes
General note
Includes bibliographical references (p. [309]-313) and index.
Identifiers
Primary Identifiers
Call Numbers
N302.230973/22
Record Identifier
74VKRMpwvvOM
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VKRMpwvvOM
Other Identifiers
ISBN
0313278113 (hardcover : alk. paper)
9780313278112 (hardcover : alk. paper)
DDC
302.230973
MMS ID
991023069089702626
