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100 ideas that changed advertising / Simon Veksner.

100 ideas that changed advertising / Simon Veksner.

100 ideas that changed advertising / Simon Veksner.

https://devfeature-collection.sl.nsw.gov.au/record/74VKRVygyXOg

100 ideas that changed advertising / Simon Veksner.

About this item

Full title

100 ideas that changed advertising / Simon Veksner.

Author / Creator

Publisher

London : Laurence King Publishing, 2015.

Alternative title

One hundred ideas that changed advertising.

Call Numbers

GQ 2015/1164

Record Identifier

74VKRVygyXOg

MMS ID

991023140099702626

Language

English

Formats

Physical Description

Physical content

216 pages : colour illustrations ; 27 cm.

Content type

text

still image

Media type

unmediated

Carrier type

volume

Publication information

Publisher

London : Laurence King Publishing, 2015.

Place of Publication

England

Date Published

2015.

More information

Scope and Contents

Summary

A chronicle of the key ideas that have shaped the adverts we see everyday, 100 Ideas That Changed Advertising offers a fascinating insight into an ever- changing and fast-moving industry. Arranged broadly chronologically, the book looks at the overnight revolutions, the flashes of inspiration and the long-term evolutions that advertisers have wroug...

Alternative Titles

Full title

100 ideas that changed advertising / Simon Veksner.

Authors, Artists and Contributors

Author / Creator

Notes

General note

Includes bibliographical references and index.

Contextual Information

Date Copyright

©2015.

Identifiers

Primary Identifiers

Call Numbers

GQ 2015/1164

Record Identifier

74VKRVygyXOg

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/74VKRVygyXOg

Other Identifiers

ISBN

9781780672342

9781780675565 (paperback)

1780675569 (paperback)

1780672349

DDC

659.1

MMS ID

991023140099702626

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