Log in to save to my catalogue

Cerealizing America : the unsweetened story of American breakfast cereal / Scott Bruce and Bill Craw...

Cerealizing America : the unsweetened story of American...

Cerealizing America : the unsweetened story of American breakfast cereal / Scott Bruce and Bill Craw...

https://devfeature-collection.sl.nsw.gov.au/record/74VMBd0ybRmZ

Cerealizing America : the unsweetened story of American breakfast cereal / Scott Bruce and Bill Crawford.

About this item

Full title

Cerealizing America : the unsweetened story of American breakfast cereal / Scott Bruce and Bill Crawford.

Author / Creator

Publisher

Boston : Faber and Faber, 1995.

Date

1995.

Call Numbers

N338.4766475/3

Record Identifier

74VMBd0ybRmZ

MMS ID

991002292589702626

Language

English

Formats

Physical Description

Physical content

xiv, 312 p. : ill. ; 24 cm.

Publication information

Publisher

Boston : Faber and Faber, 1995.

Place of Publication

Massachusetts

Date Published

1995.

More information

Scope and Contents

Summary

Filled to the brim with scandals, triumphs, and flukes; the Cream of Wheat boycott; the legal battle for Snap, Crackle, and Pop; the sugar-sweetened years and the oat bran craze, Cerealizing America features appearances by Ronald Reagan, Mr. T., Bullwinkle Moose, and the Dallas Cowboys, all lovingly and humorously presented. It will engross anyone...

Alternative Titles

Full title

Cerealizing America : the unsweetened story of American breakfast cereal / Scott Bruce and Bill Crawford.

Authors, Artists and Contributors

Author / Creator

Author / Artists

Notes

General note

Includes bibliographical references (p. 271-295) and index.

Identifiers

Primary Identifiers

Call Numbers

N338.4766475/3

Record Identifier

74VMBd0ybRmZ

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/74VMBd0ybRmZ

Other Identifiers

ISBN

0571198511

9780571198511

DDC

338.476647560973

MMS ID

991002292589702626

How to access this item

1 of 0Request as a Library member