Fl!p : how counter-intuitive thinking is changing everthing-from branding and strategy to technology...
Fl!p : how counter-intuitive thinking is changing everthing-from branding and strategy to technology...
Fl!p : how counter-intuitive thinking is changing everthing-from branding and strategy to technology and talent / Peter Sheahan.
About this item
Full title
Author / Creator
Publisher
North Sydney, N.S.W. : Random House Australia, 2007.
Date
2007.
Call Numbers
650.1/55
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
326 p. ; 24 cm.
Publication information
Publisher
North Sydney, N.S.W. : Random House Australia, 2007.
Place of Publication
New South Wales
Date Published
2007.
Subjects
More information
Scope and Contents
Summary
FLIP! reveals what the superstars of modern business have in common: an ability to think counter-intuitively, to recognize that given the complex web of relationships, diverging and emerging economies and exceptional speed of techological development the only rule is that there can be no rules. This captures the essence of what a "flip" is -- a bol...
Alternative Titles
Full title
Fl!p : how counter-intuitive thinking is changing everthing-from branding and strategy to technology and talent / Peter Sheahan.
Other title
Flip.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Includes index.
Includes bibliographical references (p. 320-321.)
Identifiers
Primary Identifiers
Call Numbers
650.1/55
Record Identifier
74VMQyJBrKXg
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VMQyJBrKXg
Other Identifiers
ISBN
9781741667202 (pbk.) :
DDC
650.1
MMS ID
991000605169702626
