Marketing communications : decision-making as a process of interaction between buyer and seller / Ed...
Marketing communications : decision-making as a process of interaction between buyer and seller / Ed...
Marketing communications : decision-making as a process of interaction between buyer and seller / Edgar Crane.
About this item
Full title
Marketing communications : decision-making as a process of interaction between buyer and seller / Edgar Crane.
Author / Creator
Publisher
New York : Wiley, [1972]
Date
[1972]
Call Numbers
T0314878 , T0314877
Record Identifier
74VMeLXP275O
MMS ID
991003037389702626
Language
English
Formats
Physical Description
Physical content
499 p. : ill. ; 26 cm.
Publication information
Publisher
New York : Wiley, [1972]
Edition
2nd ed.
Series
Place of Publication
New York (State)
Date Published
[1972]
Subjects
More information
Alternative Titles
Full title
Marketing communications : decision-making as a process of interaction between buyer and seller / Edgar Crane.
Authors, Artists and Contributors
Author / Creator
Notes
General note
The Wiley marketing series.
Bibliography: p. 471-490 and index.
Transferred from N659.1019/4, E659.1019/CRA.
Identifiers
Primary Identifiers
Call Numbers
T0314878 , T0314877
Record Identifier
74VMeLXP275O
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VMeLXP275O
Other Identifiers
ISBN
0471184012
9780471184010
DDC
659.1/01/9
MMS ID
991003037389702626
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