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Electronic commerce : B2C strategies and models / edited by Steve Elliot.

Electronic commerce : B2C strategies and models / edite...

Electronic commerce : B2C strategies and models / edited by Steve Elliot.

https://devfeature-collection.sl.nsw.gov.au/record/74Vv45Vm2GAM

Electronic commerce : B2C strategies and models / edited by Steve Elliot.

About this item

Full title

Electronic commerce : B2C strategies and models / edited by Steve Elliot.

Publisher

Chichester : John Wiley & Sons, c2002.

Call Numbers

N658.84/149

Record Identifier

74Vv45Vm2GAM

MMS ID

991015648379702626

Language

English

Formats

Physical Description

Physical content

xii, 352 p. : ill. ; 24 cm.

Contents

Foreword / Peter Keen -- Series Preface / Rudy Hirschheim -- 1. Introduction to B2C Strategies and Models / Steve Elliot -- 2. Internet Retailing in Australia / Steve Elliot -- 3. Internet Retailing in Denmark / Niels Bjorn-Andersen -- 4. Internet Retailing in Greece / Nikolaos Mylonopoulos and Kath...

Publication information

Publisher

Chichester : John Wiley & Sons, c2002.

Place of Publication

England

Date Published

c2002.

Subjects

Subjects and topics

More information

Scope and Contents

Summary

"In keeping with the successful philosophy of the first edition, Electronic Commerce, Second Annual Edition balances both the technological and strategic aspects of electronic commerce essential to succeeding in today's Internet-based economy. Assuming no background in electronic commerce, this book covers the key technologies used in electronic co...

Alternative Titles

Full title

Electronic commerce : B2C strategies and models / edited by Steve Elliot.

Authors, Artists and Contributors

Author / Artists

Notes

General note

Wiley series in information systems.

Includes bibliographical references (p. 343-346) and index.

Contextual Information

Date Copyright

c2002.

Other version (online)

Identifiers

Primary Identifiers

Call Numbers

N658.84/149

Record Identifier

74Vv45Vm2GAM

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/74Vv45Vm2GAM

Other Identifiers

ISBN

0471487058 :

9780471487050

0471487058

9780471487050 :

DDC

658.84

MMS ID

991015648379702626

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