Multinational marketing management / Warren J. Keegan.
Multinational marketing management / Warren J. Keegan.
About this item
Full title
Author / Creator
Publisher
Englewood Cliffs, N.J. : Prentice-Hall, c1980.
Call Numbers
N658.809382/1
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xxii, 613 p. : ill. ; 24 cm.
Publication information
Publisher
Englewood Cliffs, N.J. : Prentice-Hall, c1980.
Edition
2d ed.
Place of Publication
New Jersey
Date Published
c1980.
Subjects
More information
Alternative Titles
Full title
Multinational marketing management / Warren J. Keegan.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Prentice-Hall international series in management.
Includes bibliographies and indexes.
Contextual Information
Date Copyright
c1980.
Identifiers
Primary Identifiers
Call Numbers
N658.809382/1
Record Identifier
74VvXQrxbOZl
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvXQrxbOZl
Other Identifiers
ISBN
0136050557
9780136050551
DDC
658.848
MMS ID
991011106709702626