Marketing management / Kenneth R. Davis.
Marketing management / Kenneth R. Davis.
About this item
Full title
Marketing management / Kenneth R. Davis.
Author / Creator
Publisher
New York : Wiley, c1985.
Call Numbers
N658.8/167
Record Identifier
74Vvmgwvy43M
MMS ID
991006582289702626
Language
English
Formats
Physical Description
Physical content
xviii, 841 p. : ill. ; 25 cm.
Contents
Includes indexes.
Publication information
Publisher
New York : Wiley, c1985.
Edition
5th ed.
Place of Publication
New York (State)
Date Published
c1985.
Subjects
More information
Alternative Titles
Full title
Marketing management / Kenneth R. Davis.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Includes bibliographical references and indexes.
Contextual Information
Date Copyright
c1985.
Identifiers
Primary Identifiers
Call Numbers
N658.8/167
Record Identifier
74Vvmgwvy43M
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74Vvmgwvy43M
Other Identifiers
ISBN
0471895326
9780471895329
DDC
658.8
MMS ID
991006582289702626
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