Cleared for take-off : structure and strategy in low fare airline business / Thomas C. Lawton.
Cleared for take-off : structure and strategy in low fare airline business / Thomas C. Lawton.
Cleared for take-off : structure and strategy in low fare airline business / Thomas C. Lawton.
About this item
Full title
Author / Creator
Publisher
Aldershot, Hants, England ; Burlington, VT : Ashgate, c2002.
Call Numbers
N387.7068/7
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xi, 222 p. ill. ; 24 cm.
Contents
1. Prologue: Setting the Scene -- 2. Liberalising Europe's Air Ways -- 3. The Emergence of Low Fare Competitors in Europe -- 4. Structure and Competition in the European Airline industry -- 5. Getting the Balance Right: Price-Based Competition and the Cost-Service Trade-Off -- 6. Leader of the Pack:...
Publication information
Publisher
Aldershot, Hants, England ; Burlington, VT : Ashgate, c2002.
Place of Publication
England
Date Published
c2002.
Subjects
More information
Scope and Contents
Summary
"Cleared for Take-Off is essential reading for airline executives, aerospace manufacturers, regulatory and government transportation agencies, researchers or students of aviation management, transport studies, the travel industry and/or corporate strategy."--BOOK JACKET....
Alternative Titles
Full title
Cleared for take-off : structure and strategy in low fare airline business / Thomas C. Lawton.
Authors, Artists and Contributors
Author / Creator
Notes
General note
[Ashgate studies in aviation economics and management]
Series statement on jacket.
Includes bibliographical references and index.
Contextual Information
Date Copyright
c2002.
Identifiers
Primary Identifiers
Call Numbers
N387.7068/7
Record Identifier
74VvxvX4JNkO
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvxvX4JNkO
Other Identifiers
ISBN
0754612694
9780754612698
DDC
387.7068
387.712094
MMS ID
991016693889702626
