Investigating factors affecting Chinese tertiary students’ online-startup motivation based on the CO...
Investigating factors affecting Chinese tertiary students’ online-startup motivation based on the COM-B behaviour changing theory
About this item
Full title
Author / Creator
Publisher
Bingley: Emerald Publishing Limited
Journal title
Language
English
Formats
Publication information
Publisher
Bingley: Emerald Publishing Limited
Subjects
More information
Scope and Contents
Contents
Purpose
This study aims to present the Chinese entrepreneurial environment and explore Chinese tertiary students’ online-startup motivation on live streaming platforms. Based on the COM-B behaviour changing theory, this paper discovers various influencing factors from environmental opportunity and personal capability aspects. It analyses their e...
Alternative Titles
Full title
Investigating factors affecting Chinese tertiary students’ online-startup motivation based on the COM-B behaviour changing theory
Authors, Artists and Contributors
Author / Creator
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Primary Identifiers
Record Identifier
TN_cdi_crossref_citationtrail_10_1108_JEEE_08_2021_0299
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_crossref_citationtrail_10_1108_JEEE_08_2021_0299
Other Identifiers
ISSN
2053-4604
E-ISSN
2053-4612,2053-4604
DOI
10.1108/JEEE-08-2021-0299
