Effects of customer experience across service types, customer types and time
Effects of customer experience across service types, customer types and time
About this item
Full title
Author / Creator
Publisher
Santa Barbara: Emerald Publishing Limited
Journal title
Language
English
Formats
Publication information
Publisher
Santa Barbara: Emerald Publishing Limited
Subjects
More information
Scope and Contents
Contents
Purpose
This study aims to investigate the relevance of customer experience quality (EXQ) across three different aspects. It compares the effect of EXQ on customer attitudes for hedonic vs utilitarian services; regular vs new customers; and new customers if they revisit or become regular customers.
Design/methodology/approach
The study use...
Alternative Titles
Full title
Effects of customer experience across service types, customer types and time
Authors, Artists and Contributors
Author / Creator
Identifiers
Primary Identifiers
Record Identifier
TN_cdi_crossref_citationtrail_10_1108_JSM_11_2016_0406
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_crossref_citationtrail_10_1108_JSM_11_2016_0406
Other Identifiers
ISSN
0887-6045
E-ISSN
2054-1651
DOI
10.1108/JSM-11-2016-0406
