Healthy Diets Make Empty Wallets: The Healthy = Expensive Intuition
Healthy Diets Make Empty Wallets: The Healthy = Expensive Intuition
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Author / Creator
Publisher
Oxford University Press
Journal title
Language
English
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Publisher
Oxford University Press
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Scope and Contents
Contents
Understanding consumer decision making about what to eat is both complex, as multiple factors can drive food choice, and important, as food choice impacts overall health. This research examines an intuition at the crossroads of two important criteria for food decision making—healthiness and price—finding that consumers believe that healthier food i...
Alternative Titles
Full title
Healthy Diets Make Empty Wallets: The Healthy = Expensive Intuition
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Record Identifier
TN_cdi_crossref_primary_10_1093_jcr_ucw078
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_crossref_primary_10_1093_jcr_ucw078
Other Identifiers
ISSN
0093-5301
E-ISSN
1537-5277
DOI
10.1093/jcr/ucw078