Service innovativeness and tourism customer outcomes
Service innovativeness and tourism customer outcomes
About this item
Full title
Author / Creator
Publisher
Bradford: Emerald Publishing Limited
Journal title
Language
English
Formats
Publication information
Publisher
Bradford: Emerald Publishing Limited
Subjects
More information
Scope and Contents
Contents
Purpose
This study aims to develop/test a model that examines the effect of service innovativeness on customer cocreation, satisfaction, advocacy and behavioral loyalty intent in the travel agency context.
Design/methodology/approach
To explore these issues, the authors deploy a convenience sample of 340 travel agency customers. Data analy...
Alternative Titles
Full title
Service innovativeness and tourism customer outcomes
Authors, Artists and Contributors
Author / Creator
Identifiers
Primary Identifiers
Record Identifier
TN_cdi_crossref_primary_10_1108_IJCHM_03_2018_0256
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_crossref_primary_10_1108_IJCHM_03_2018_0256
Other Identifiers
ISSN
0959-6119
E-ISSN
1757-1049
DOI
10.1108/IJCHM-03-2018-0256