Customer Experience, Loyalty, and Churn in Bundled Telecommunications Services
Customer Experience, Loyalty, and Churn in Bundled Telecommunications Services
About this item
Full title
Author / Creator
Publisher
Los Angeles, CA: SAGE Publications
Journal title
Language
English
Formats
Publication information
Publisher
Los Angeles, CA: SAGE Publications
Subjects
More information
Scope and Contents
Contents
The telecommunications industry is highly competitive, as operators engage in fierce attacks, especially in bundled services, to acquire new customers originating high churn rate. The objective of this paper is to gain a comprehensive understanding of the factors influencing the switching of operators for bundled services among telecom operators. T...
Alternative Titles
Full title
Customer Experience, Loyalty, and Churn in Bundled Telecommunications Services
Authors, Artists and Contributors
Author / Creator
Identifiers
Primary Identifiers
Record Identifier
TN_cdi_doaj_primary_oai_doaj_org_article_a026bd80707c44e5bfd53453175e2f85
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_doaj_primary_oai_doaj_org_article_a026bd80707c44e5bfd53453175e2f85
Other Identifiers
ISSN
2158-2440
E-ISSN
2158-2440
DOI
10.1177/21582440241245191
