Integrated Communications Management in Organisations: Bibliometric Insight into Past and Future
Integrated Communications Management in Organisations: Bibliometric Insight into Past and Future
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Publisher
Zagreb: Sciendo
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Language
English
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Publisher
Zagreb: Sciendo
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Contents
Integrated Communications Management (ICM) has emerged as a critical strategy in the evolving economy of organisational dynamics. This paper delves into its evolution, challenges, and thematic axes, addressing theoretical controversies and practical applications.This paper aims to conduct a comprehensive bibliometric analysis of ICM literature from...
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Full title
Integrated Communications Management in Organisations: Bibliometric Insight into Past and Future
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TN_cdi_doaj_primary_oai_doaj_org_article_bd851d0cd76f4245b8e32996b3f9a627
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_doaj_primary_oai_doaj_org_article_bd851d0cd76f4245b8e32996b3f9a627
Other Identifiers
ISSN
1847-9375,1847-8344
E-ISSN
1847-9375
DOI
10.2478/bsrj-2024-0011
