Development and validation of the Alcohol Message Perceived Effectiveness Scale
Development and validation of the Alcohol Message Perceived Effectiveness Scale
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London: Nature Publishing Group UK
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English
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London: Nature Publishing Group UK
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To assist intervention developers assess the likely effectiveness of messages designed to encourage greater use of protective behavioral strategies, this study developed and tested the Alcohol Message Perceived Effectiveness Scale (AMPES). Recommendations from the message effectiveness literature were used to guide AMPES development. The resulting...
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Development and validation of the Alcohol Message Perceived Effectiveness Scale
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TN_cdi_doaj_primary_oai_doaj_org_article_de08241b4173471a839b0881b3b19066
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https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_doaj_primary_oai_doaj_org_article_de08241b4173471a839b0881b3b19066
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ISSN
2045-2322
E-ISSN
2045-2322
DOI
10.1038/s41598-023-28141-x