Customer-perceived value and loyalty: how do key service quality dimensions matter in the context of...
Customer-perceived value and loyalty: how do key service quality dimensions matter in the context of B2C e-commerce?
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Publisher
Berlin/Heidelberg: Springer Berlin Heidelberg
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Language
English
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Publisher
Berlin/Heidelberg: Springer Berlin Heidelberg
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Scope and Contents
Contents
This paper develops a research model to examine the effect of e-service quality dimensions on customer-perceived value and customer loyalty. Based on a survey of 235 online customers, we identify five key e-service quality dimensions: care, reliability, products portfolio, ease of use, and security. Our empirical results show that all the five dime...
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Full title
Customer-perceived value and loyalty: how do key service quality dimensions matter in the context of B2C e-commerce?
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Author / Creator
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TN_cdi_proquest_journals_1789953935
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_1789953935
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ISSN
1862-8516
E-ISSN
1862-8508
DOI
10.1007/s11628-015-0269-y