Analysis of market competition and information asymmetry on selling strategies
Analysis of market competition and information asymmetry on selling strategies
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Publisher
New York: Springer US
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Language
English
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Publisher
New York: Springer US
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Scope and Contents
Contents
In this paper, we consider the seller’s selling strategies in a supply chain consisting of one supplier and multiple retailers, who compete in the same consumer market. The production lead time is relatively long compared to the selling season. Therefore, the supplier can choose to sell the products either before production begins (i.e., advance sa...
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Full title
Analysis of market competition and information asymmetry on selling strategies
Authors, Artists and Contributors
Author / Creator
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TN_cdi_proquest_journals_1957702504
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_1957702504
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ISSN
0254-5330
E-ISSN
1572-9338
DOI
10.1007/s10479-015-1809-5
