New retail versus traditional retail in e-commerce: channel establishment, price competition, and co...
New retail versus traditional retail in e-commerce: channel establishment, price competition, and consumer recognition
About this item
Full title
Author / Creator
Wang, Xuan and Ng, Chi To
Publisher
New York: Springer US
Journal title
Language
English
Formats
Publication information
Publisher
New York: Springer US
Subjects
More information
Scope and Contents
Contents
The concept “new retail” in e-commerce is to establish an offline channel and integrate it with the online retail channel. The development of new retail encounters three main problems: locations of the offline stores, the price competition with the traditional online retail, and the difficulty in consumer recognition in the two channels. In this pa...
Alternative Titles
Full title
New retail versus traditional retail in e-commerce: channel establishment, price competition, and consumer recognition
Authors, Artists and Contributors
Author / Creator
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Record Identifier
TN_cdi_proquest_journals_2086038419
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_2086038419
Other Identifiers
ISSN
0254-5330
E-ISSN
1572-9338
DOI
10.1007/s10479-018-2994-9