Internet Retailing Adoption by Small-to-Medium Sized Enterprises (SMEs): A Multiple-Case Study
Internet Retailing Adoption by Small-to-Medium Sized Enterprises (SMEs): A Multiple-Case Study
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Publisher
New York: Springer Nature B.V
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Language
English
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Publisher
New York: Springer Nature B.V
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Scope and Contents
Contents
Despite the proliferation of Internet retailing and the relative novelty and complexity of this phenomenon, very little theory-guided qualitative research has been conducted to improve our understanding of the adoption of Internet retailing project by SMEs. This study presents a theoretical framework for analyzing the adoption of Internet retailing...
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Full title
Internet Retailing Adoption by Small-to-Medium Sized Enterprises (SMEs): A Multiple-Case Study
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TN_cdi_proquest_journals_232051002
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_232051002
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ISSN
1387-3326
E-ISSN
1572-9419
DOI
10.1023/B:ISFI.0000046379.58029.54