Cultural differences between Korean and American apparel web sites
Cultural differences between Korean and American apparel web sites
About this item
Full title
Author / Creator
Publisher
Bradford: Emerald Group Publishing Limited
Journal title
Language
English
Formats
Publication information
Publisher
Bradford: Emerald Group Publishing Limited
Subjects
More information
Scope and Contents
Contents
Purpose - The purpose of this paper is to examine whether cultural differences could explain differences between Korean and American apparel web sites.Design methodology approach - The contents of American and Korean apparel web sites are compared. The chi-square test of independence is used to determine significant differences between the contents...
Alternative Titles
Full title
Cultural differences between Korean and American apparel web sites
Authors, Artists and Contributors
Author / Creator
Identifiers
Primary Identifiers
Record Identifier
TN_cdi_proquest_journals_235465273
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_235465273
Other Identifiers
ISSN
1361-2026
E-ISSN
1758-7433
DOI
10.1108/13612020710824571
