Social Entrepreneurship in Professional Sports: Antecedents and Outcomes from the Consumer Perspecti...
Social Entrepreneurship in Professional Sports: Antecedents and Outcomes from the Consumer Perspective
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Publisher
Basel: MDPI AG
Journal title
Language
English
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Publication information
Publisher
Basel: MDPI AG
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Scope and Contents
Contents
This study empirically explored antecedents and outcomes related to social entrepreneurship in the context of professional sports from the customer’s perspective. Two parent companies—FuBon and ChinaTrust, both financial holding firms—and two franchises—FuBon Guardians and ChinaTrust Elephants—in the Chinese Professional Baseball League were the re...
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Full title
Social Entrepreneurship in Professional Sports: Antecedents and Outcomes from the Consumer Perspective
Authors, Artists and Contributors
Author / Creator
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Record Identifier
TN_cdi_proquest_journals_2562207616
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_2562207616
Other Identifiers
ISSN
2071-1050
E-ISSN
2071-1050
DOI
10.3390/su13031045
