Calidad del servicio y comportamiento del consumidor de prendas de vestir en Perú: Una mirada desde...
Calidad del servicio y comportamiento del consumidor de prendas de vestir en Perú: Una mirada desde la publicidad digital
About this item
Full title
Author / Creator
Publisher
Lousada: Associação Ibérica de Sistemas e Tecnologias de Informacao
Journal title
Language
Spanish
Formats
Publication information
Publisher
Lousada: Associação Ibérica de Sistemas e Tecnologias de Informacao
Subjects
More information
Scope and Contents
Contents
The research was correlational, non-experimental, cross-sectional, the population is infinite and is made up of consumers, the sample is made up of 154 consumers, the techniques applied are the survey and documentary analysis, and the instrument applied was the questionnaire. Among other results achieved, the significance (p= 0.000) and correlation...
Alternative Titles
Full title
Calidad del servicio y comportamiento del consumidor de prendas de vestir en Perú: Una mirada desde la publicidad digital
Authors, Artists and Contributors
Identifiers
Primary Identifiers
Record Identifier
TN_cdi_proquest_journals_2735285132
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_2735285132
Other Identifiers
ISSN
1646-9895