The Use of Social Media in Sustainable Green Lifestyle Adoption: Social Media Influencers and Value...
The Use of Social Media in Sustainable Green Lifestyle Adoption: Social Media Influencers and Value Co-Creation
About this item
Full title
Author / Creator
Publisher
Basel: MDPI AG
Journal title
Language
English
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Publication information
Publisher
Basel: MDPI AG
Subjects
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Scope and Contents
Contents
Although prior research has highlighted the importance of social media in promotion and communication, a comprehensive framework to clarify how to use social media as a value co-creation platform to promote a green lifestyle has yet to be developed. This research aims to create and test a conceptual model for using social media as a value co-creati...
Alternative Titles
Full title
The Use of Social Media in Sustainable Green Lifestyle Adoption: Social Media Influencers and Value Co-Creation
Authors, Artists and Contributors
Author / Creator
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Record Identifier
TN_cdi_proquest_journals_2924016463
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_2924016463
Other Identifiers
ISSN
2071-1050
E-ISSN
2071-1050
DOI
10.3390/su16031133
