How do Consumers React to Company Moral Transgressions? The Role of Power Distance Belief and Empath...
How do Consumers React to Company Moral Transgressions? The Role of Power Distance Belief and Empathy for Victims
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Urbana: Association for Consumer Research
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English
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Urbana: Association for Consumer Research
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Company moral transgressions are prevalent in today's marketplace. Moral norms are often subjectively determined by one's moral system with moral judgments varying substantially across individuals and cultures. Here, Xu et al examines how, when, and why power distance belief, which is the extent to which people accept and endorse inequality and hie...
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How do Consumers React to Company Moral Transgressions? The Role of Power Distance Belief and Empathy for Victims
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TN_cdi_proquest_journals_3090691619
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https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_3090691619
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0098-9258