The Determinants of Television Audience for Professional Cycling: The Case of Spain
The Determinants of Television Audience for Professional Cycling: The Case of Spain
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Publisher
Los Angeles, CA: SAGE Publications
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Language
English
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Publisher
Los Angeles, CA: SAGE Publications
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Scope and Contents
Contents
This research is intended to assess the determinants of the television (TV) audience in Spain for professional cycling. Our data refer to cycling races broadcast on several Spanish TV channels and make it possible to compute three different audience variables: rating, share, and number of viewers. The most original contributions of this research ar...
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Full title
The Determinants of Television Audience for Professional Cycling: The Case of Spain
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Author / Creator
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Record Identifier
TN_cdi_proquest_miscellaneous_1660066739
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_miscellaneous_1660066739
Other Identifiers
ISSN
1527-0025
E-ISSN
1552-7794
DOI
10.1177/1527002512471536
