The right pitch: With a host of private channels taking up the cause of sports, a slew of opportunit...
The right pitch: With a host of private channels taking up the cause of sports, a slew of opportunities, right from sports marketing, celebrity management and commentary are on offer
About this item
Full title
Author / Creator
Publisher
New Delhi: Living Media India, Limited
Journal title
Language
English
Publication information
Publisher
New Delhi: Living Media India, Limited
More information
Scope and Contents
Contents
The Indian Premier League was perhaps a master marketing strategy for Indian cricket. And if you've seen the more recent promos of Goliath looking monsters smashing bat against ball in the upcoming Champions' League Twenty-20 trophy, you've got a fair idea of what sports marketing is all about. A lot of events in India are done in a haphazard manne...
Alternative Titles
Full title
The right pitch: With a host of private channels taking up the cause of sports, a slew of opportunities, right from sports marketing, celebrity management and commentary are on offer
Authors, Artists and Contributors
Author / Creator
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Record Identifier
TN_cdi_proquest_miscellaneous_198800726
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_miscellaneous_198800726
Other Identifiers
ISSN
0254-8399
