Under the Umbrella: Goal-Derived Category Construction and Product Category Nesting
Under the Umbrella: Goal-Derived Category Construction and Product Category Nesting
About this item
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Author / Creator
Publisher
Los Angeles, CA: Sage Publications, Inc
Journal title
Language
English
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Publication information
Publisher
Los Angeles, CA: Sage Publications, Inc
Subjects
More information
Scope and Contents
Contents
Categories are organized vertically, with product categories nested under larger umbrella categories. Meaning flows from umbrella categories to the categories beneath them, such that the construction of a new umbrella category can significantly reshape the categorical landscape. This paper explores the construction of a new umbrella category and th...
Alternative Titles
Full title
Under the Umbrella: Goal-Derived Category Construction and Product Category Nesting
Authors, Artists and Contributors
Author / Creator
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Primary Identifiers
Record Identifier
TN_cdi_pubmedcentral_primary_oai_pubmedcentral_nih_gov_8564228
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_pubmedcentral_primary_oai_pubmedcentral_nih_gov_8564228
Other Identifiers
ISSN
0001-8392
E-ISSN
1930-3815
DOI
10.1177/00018392211012376