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微信公众平台在高校图书馆的运营策略

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微信公众平台在高校图书馆的运营策略

https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_wanfang_journals_nytsqbxk201809024

微信公众平台在高校图书馆的运营策略

About this item

Full title

微信公众平台在高校图书馆的运营策略

Author / Creator

王庆雯 and 戴泳

Publisher

中国农业科学院农业信息研究所

Journal title

农业图书情报学刊, 2018-09, Vol.30 (9), p.117-119

Language

Chinese

Formats

Articles

Publication information

Publisher

中国农业科学院农业信息研究所

More information

Scope and Contents

Contents

随着移动互联网的发展和网络媒体的兴起,利用微信平台开展多元化的移动服务引起了图书馆界的关注。文章通过对国外社交媒体在图书馆的应用和国内微信公众平台在高校的应用研究,探讨高校图书馆微信平台在内容、定位、品牌、团队等建设方面的运营策略。

Alternative Titles

Full title

微信公众平台在高校图书馆的运营策略

Authors, Artists and Contributors

Author / Creator

Identifiers

Primary Identifiers

Record Identifier

TN_cdi_wanfang_journals_nytsqbxk201809024

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_wanfang_journals_nytsqbxk201809024

Other Identifiers

ISSN

1002-1248

DOI

10.13998/j.cnki.issn1002-1248.2018.09.023

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