Public relations and the press : the troubled embrace / Karla K. Gower ; foreword by Kurt Andersen.
Public relations and the press : the troubled embrace / Karla K. Gower ; foreword by Kurt Andersen.
Public relations and the press : the troubled embrace / Karla K. Gower ; foreword by Kurt Andersen.
About this item
Full title
Author / Creator
Publisher
Evanston, Ill. : Northwestern University Press, c2007.
Call Numbers
N659.20973/3
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xix, 300 p. ; 21 cm.
Contents
Introduction -- The rise of the professional source -- Managing social change -- Power to the people -- Investigating power -- Blaming the messenger -- Controlling the message -- The power shift -- Conclusion.
Publication information
Publisher
Evanston, Ill. : Northwestern University Press, c2007.
Place of Publication
Illinois
Date Published
c2007.
Subjects
More information
Scope and Contents
Summary
"We are living in what one author describes as "highly promotional times." Governments, corporations, non-profits, and special interest groups all have spin doctors trying to turn the news to their advantage. This increasingly incestuous connection between practitioners of public relations and practitioners of journalism has resulted in a troubling...
Alternative Titles
Full title
Public relations and the press : the troubled embrace / Karla K. Gower ; foreword by Kurt Andersen.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Visions of the American press.
Includes bibliographical references (p. 261-283) and index.
Identifiers
Primary Identifiers
Call Numbers
N659.20973/3
Record Identifier
74VK3G3VaDyl
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VK3G3VaDyl
Other Identifiers
ISBN
0810124343 (pbk. : alk. paper)
9780810124349 (pbk. : alk. paper)
DDC
659.20973
MMS ID
991023833379702626
