Journal of direct marketing.
Journal of direct marketing.
About this item
Full title
Publisher
[New York, N.Y.] : John Wiley & Sons., Inc. : Direct Marketing Educational Foundation, -©1997.
Uniform title
Alternative title
Date
-©1997.
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
1 online resource
Frequency
Quarterly
Content type
text
Media type
computer
Carrier type
online resource
Contents
Print began with vol. 1, no. 1 (winter 1987).
Publication information
Publisher
[New York, N.Y.] : John Wiley & Sons., Inc. : Direct Marketing Educational Foundation, -©1997.
Frequency
Quarterly
Place of Publication
New York (State)
Date Published
-©1997.
Subjects
More information
Scope and Contents
Summary
Abstracts and full-text (PDF only), 1997; abstracts only, 1996.
Alternative Titles
Full title
Journal of direct marketing.
Variant title
J. direct market. (Online)
JOURNAL
Abbreviated title
J. direct market. (Online)
Authors, Artists and Contributors
Notes
General note
Refereed/Peer-reviewed
Published: [Evanston, IL] : Medill School of Journalism, Dept. of Advertising, Northern University in cooperation with DMEF, 1987-
System details note
Mode of access: World Wide Web.
Identifiers
Primary Identifiers
Record Identifier
74VK3ywbEjXM
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VK3ywbEjXM
Other Identifiers
ISSN
1522-7138
MMS ID
991023910452202626
