Targeted public relations : how to get thousands of dollars of free publicity for your product, serv...
Targeted public relations : how to get thousands of dollars of free publicity for your product, serv...
Targeted public relations : how to get thousands of dollars of free publicity for your product, service, organization, or idea / Robert W. Bly.
About this item
Full title
Author / Creator
Publisher
New York : H. Holt, 1993.
Date
1993.
Call Numbers
N659.2/73
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xv, 334 p. ; 21 cm.
Contents
An introduction to targeted public relations -- ESI and RSI : the keys to a successful targeted public relations campaign -- How to target your audience --Free information : the ultimate to PR offer -- Using press releases to generate visibility and immediate response -- Converting the planted featu...
Publication information
Publisher
New York : H. Holt, 1993.
Edition
1st ed.
Place of Publication
New York (State)
Date Published
1993.
Subjects
More information
Alternative Titles
Full title
Targeted public relations : how to get thousands of dollars of free publicity for your product, service, organization, or idea / Robert W. Bly.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Includes bibliographical references and index.
Identifiers
Primary Identifiers
Call Numbers
N659.2/73
Record Identifier
74VK67dMPbPy
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VK67dMPbPy
Other Identifiers
ISBN
080501974X (pbk.)
9780805019759 (alk. paper) :
0805019758 (alk. paper) :
DDC
659.2
MMS ID
991020870789702626
