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Australian marketing : critical essays, readings and cases / Peter Graham, editor.

Australian marketing : critical essays, readings and ca...

Australian marketing : critical essays, readings and cases / Peter Graham, editor.

https://devfeature-collection.sl.nsw.gov.au/record/74VK68V7Pxyg

Australian marketing : critical essays, readings and cases / Peter Graham, editor.

About this item

Full title

Australian marketing : critical essays, readings and cases / Peter Graham, editor.

Publisher

New York ; Sydney : Prentice Hall, c1993.

Alternative title

Insights into Australian marketing.

Call Numbers

N658.800994/22

Record Identifier

74VK68V7Pxyg

MMS ID

991020996309702626

Language

English

Formats

Physical Description

Physical content

xiii, 354 p. : ill. ; 24 cm.

Publication information

Publisher

New York ; Sydney : Prentice Hall, c1993.

Analytical title

Insights into Australian marketing.

Place of Publication

New York (State)

Date Published

c1993.

Subjects

Subjects and topics

More information

Alternative Titles

Full title

Australian marketing : critical essays, readings and cases / Peter Graham, editor.

Variant title

Insights into Australian marketing.

Authors, Artists and Contributors

Author / Artists

Notes

General note

Designed to replace: Insights into Australian marketing : readings and cases / Peter Graham. Sydney : Prentice-Hall, c1990.

CIP confirmed.

Includes bibliographies and indexes.

Contextual Information

Date Copyright

c1993.

Identifiers

Primary Identifiers

Call Numbers

N658.800994/22

Record Identifier

74VK68V7Pxyg

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/74VK68V7Pxyg

Other Identifiers

ISBN

0724800603

9780724800605 (pbk.) :

0724800603 (pbk.) :

9780724800605 (pbk.)

0724800603 (pbk.)

9780724800605

DDC

658.800994

MMS ID

991020996309702626

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