The influentials : people who influence people / Gabriel Weimann.
The influentials : people who influence people / Gabriel Weimann.
About this item
Full title
Author / Creator
Publisher
Albany : State University of New York Press, c1994.
Call Numbers
N303.38/16
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xiv, 370 p. ; 24 cm.
Contents
Foreword / Elihu Katz -- Pt. 1. The Birth of the Opinion Leadership Concept. 1. Prologue: Opinion Leaders in the Wilderness. 2. The Early Studies -- Pt. 2. The Golden Age of Opinion Leaders: Methods, Typologies, and Characteristics. 3. The Methods of Studying Opinion Leadership. 4. Typologies of Opi...
Publication information
Publisher
Albany : State University of New York Press, c1994.
Place of Publication
New York (State)
Date Published
c1994.
Subjects
Subject Keywords
- Opinion leadership
More information
Alternative Titles
Full title
The influentials : people who influence people / Gabriel Weimann.
Authors, Artists and Contributors
Author / Creator
Notes
General note
SUNY series, human communication processes.
Includes bibliographical references (p. 331-357) and indexes.
Contextual Information
Date Copyright
c1994.
Identifiers
Primary Identifiers
Call Numbers
N303.38/16
Record Identifier
74VK73A6PJwy
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VK73A6PJwy
Other Identifiers
ISBN
0791421422 (pbk.)
9780791421420 (PB : acid-free)
0791421422 (PB : acid-free)
9780791421413 (HC : acid-free)
0791421414 (HC : acid-free)
9780791421420 (pbk.)
DDC
303.38
MMS ID
991022812179702626
