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How to prepare a marketing plan [electronic resource].

How to prepare a marketing plan [electronic resource].

How to prepare a marketing plan [electronic resource].

https://devfeature-collection.sl.nsw.gov.au/record/74VK7b3VvDm3

How to prepare a marketing plan [electronic resource].

About this item

Full title

How to prepare a marketing plan [electronic resource].

Publisher

[Auckland, N.Z.] : CCH International, c1994.

Call Numbers

RAV/DISC7/62

Record Identifier

74VK7b3VvDm3

MMS ID

991022926339702626

Language

English

Formats

Physical Description

Physical content

1 computer disk ; 3 1/2 in. + booklet (34 p. ; 21 cm.)

Publication information

Publisher

[Auckland, N.Z.] : CCH International, c1994.

Date Published

c1994.

More information

Scope and Contents

Summary

This program assists you in writing a marketing plan, in your own words, for either an existing business or for a new venture. Performance-evaluation measures can be used to refine marketing budgets and strategy.

Alternative Titles

Full title

How to prepare a marketing plan [electronic resource].

Authors, Artists and Contributors
Notes

General note

CCH business planning series, 1172-8132 ; no. 2.

Title from computer disk.

System requirements: IBM PC or compatible, with 80386sx, 80386, or higher processor; 2MB hard disk free space; 2MB RAM; Microsoft Windows version 3.1 or later; mouse.

User's guide written by Michael F. Duffy.

Contextual Information

Date Copyright

c1994.

Identifiers

Primary Identifiers

Call Numbers

RAV/DISC7/62

Record Identifier

74VK7b3VvDm3

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/74VK7b3VvDm3

Other Identifiers

ISBN

0864752962 (User's guide)

9780864752963 (User's guide)

DDC

658.802

MMS ID

991022926339702626

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