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Citizen Coke : the making of Coca-Cola capitalism / Bartow J. Elmore.

Citizen Coke : the making of Coca-Cola capitalism / Bar...

Citizen Coke : the making of Coca-Cola capitalism / Bartow J. Elmore.

https://devfeature-collection.sl.nsw.gov.au/record/74VKJxmg3023

Citizen Coke : the making of Coca-Cola capitalism / Bartow J. Elmore.

About this item

Full title

Citizen Coke : the making of Coca-Cola capitalism / Bartow J. Elmore.

Publisher

New York : W.W. Norton & Company, [2015]

Call Numbers

G 2015/260

Record Identifier

74VKJxmg3023

MMS ID

991022329699702626

Language

English

Formats

Physical Description

Physical content

416 pages, 8 pages of unnumbered plates : illustrations ; 25 cm.

Content type

text

Media type

unmediated

Carrier type

volume

Contents

Part 1: Citizen Coke comes of age, 1886 to 1950. Tap water: packaging public water for private profit ; Waste tea leaves: recycling caffeine found in other industries' trash ; Sugar: satiating Citizen Cane's sweet appetite; Coca leaf extract: hiding the cocaine-cola connection ; Cocoa waste: synthes...

Publication information

Publisher

New York : W.W. Norton & Company, [2015]

Edition

First edition.

Place of Publication

New York (State)

Date Published

[2015]

More information

Scope and Contents

Summary

Presents a history of the Coca-Cola Company, outlining the company's strategies for production, cost control, and franchising while citing its role in resource depletion and obesity.

Alternative Titles

Full title

Citizen Coke : the making of Coca-Cola capitalism / Bartow J. Elmore.

Authors, Artists and Contributors
Notes

General note

Includes bibliographical references (pages [371]-394) and index.

Language note

Text in English.

Contextual Information

Date Copyright

©2015.

Identifiers

Primary Identifiers

Call Numbers

G 2015/260

Record Identifier

74VKJxmg3023

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/74VKJxmg3023

Other Identifiers

ISBN

0393241122 (hardcover)

9780393241129 (hardcover)

DDC

338.7/663620973

MMS ID

991022329699702626

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