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Sensory and consumer research in food product design and development / Howard R. Moskowitz, Jacqueli...

Sensory and consumer research in food product design an...

Sensory and consumer research in food product design and development / Howard R. Moskowitz, Jacqueli...

https://devfeature-collection.sl.nsw.gov.au/record/74VKKPN06e23

Sensory and consumer research in food product design and development / Howard R. Moskowitz, Jacqueline Beckley, and Anna Resurreccion.

About this item

Full title

Sensory and consumer research in food product design and development / Howard R. Moskowitz, Jacqueline Beckley, and Anna Resurreccion.

Author / Creator

Publisher

Ames, Iowa : Blackwell Pub. Professional, 2006.

Date

2006.

Call Numbers

N664.07/74

Record Identifier

74VKKPN06e23

MMS ID

991021759789702626

Language

English

Formats

Physical Description

Physical content

p. cm.

Contents

Emerging corporate knowledge needs : how and where does sensory fit? -- Making use of existing knowledge and increasing its business values : the forgotten productivity tool -- Understanding consumers' and customers' needs : the growth engine -- Innovation's friend : integrated market and sensory in...

Publication information

Publisher

Ames, Iowa : Blackwell Pub. Professional, 2006.

Place of Publication

Iowa

Date Published

2006.

More information

Scope and Contents

Summary

"Sensory and Consumer Research in Food Product Design and Development is the first book to present, from the business viewpoint, the critical issues faced by sensory analysts, product developers, and market researchers in the food and beverage arena."--BOOK JACKET.

Alternative Titles

Full title

Sensory and consumer research in food product design and development / Howard R. Moskowitz, Jacqueline Beckley, and Anna Resurreccion.

Authors, Artists and Contributors

Author / Creator

Notes

General note

IFT Press series.

Includes bibliographical references and index.

Contextual Information

Other version (online)

Identifiers

Primary Identifiers

Call Numbers

N664.07/74

Record Identifier

74VKKPN06e23

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/74VKKPN06e23

Other Identifiers

ISBN

9780813816326 (alk. paper)

0813816327 (alk. paper)

DDC

664.07

MMS ID

991021759789702626

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