Best face forward : why companies must improve their service interfaces with customers / Jeffrey F....
Best face forward : why companies must improve their service interfaces with customers / Jeffrey F....
Best face forward : why companies must improve their service interfaces with customers / Jeffrey F. Rayport, Bernard J. Jaworski.
About this item
Full title
Author / Creator
Publisher
Boston, MA : Harvard Business School Press, c2005.
Call Numbers
N658.812/139
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xxi, 262 p. : ill. ; 25 cm.
Contents
1. Interfaces as the next frontier of competitive advantage -- 2. The interface imperative -- 3. The front-office revolution -- 4. What people do best -- 5. What machines do best -- 6. Putting the amalgam of people and machines to work -- 7. Managing interface systems -- 8. The interface audit.
Publication information
Publisher
Boston, MA : Harvard Business School Press, c2005.
Place of Publication
Massachusetts
Date Published
c2005.
Subjects
More information
Scope and Contents
Summary
"Based on extensive research inside both start-up and established businesses across many industries, Best Face Forward proposes ways that companies can radically reengineer their front-office operations to deploy three types of service interfaces - people-dominant, machine-dominant, and hybrids of the two." "This book shows how new roles for techno...
Alternative Titles
Full title
Best face forward : why companies must improve their service interfaces with customers / Jeffrey F. Rayport, Bernard J. Jaworski.
Authors, Artists and Contributors
Author / Creator
Author / Artists
Notes
General note
Includes bibliographical references and index.
Identifiers
Primary Identifiers
Call Numbers
N658.812/139
Record Identifier
74VKPEM88oab
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VKPEM88oab
Other Identifiers
ISBN
0875848672 :
9780875848679
0875848672
9780875848679 :
DDC
658.812
MMS ID
991019659729702626
