Developing an effective crisis media plan [electronic resource] / Peter O'Neill.
Developing an effective crisis media plan [electronic resource] / Peter O'Neill.
About this item
Full title
Author / Creator
Publisher
[Sydney, N.S.W : State Emergency Services], 2003.
Date
2003.
Record Identifier
MMS ID
Language
English
Formats
Publication information
Publisher
[Sydney, N.S.W : State Emergency Services], 2003.
Place of Publication
New South Wales
Date Published
2003.
Subjects
More information
Scope and Contents
Summary
"Irrespective of their purpose or the structure, an organisations̉ reputation or brand is one of their most important assets. Organisations constantly strive for greater brand recognition using public relations and advertising strategies; however, the coverage by the media can be disappointing. It is therefore ironic, that when a crisis erupts and...
Alternative Titles
Full title
Developing an effective crisis media plan [electronic resource] / Peter O'Neill.
Authors, Artists and Contributors
Author / Creator
Author / Artists
Notes
General note
Title from screen (viewed April 4, 2005)
References: p. 15-16.
System details note
Mode of access: World Wide Web. On 18/10/2011 freely available from NSW State Emergency Service website at: http://www.ses.nsw.gov.au/resources/research-papers/media/developing-an-effective-crisis-media-plan.
System requirements: Adobe Acrobat Reader required to view/print PDF files....
Contextual Information
Other version (online)
Identifiers
Primary Identifiers
Record Identifier
74VKPymDbMJd
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VKPymDbMJd
Other Identifiers
MMS ID
991019760879702626
