The Kelloggs : the battling brothers of Battle Creek / Howard Markel.
The Kelloggs : the battling brothers of Battle Creek / Howard Markel.
About this item
Full title
Author / Creator
Publisher
New York : Pantheon Books, [2017]
Call Numbers
G 2018/1156
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xxix, 506 pages : illustrations ; 25 cm
Content type
text
Media type
unmediated
Carrier type
volume
Contents
Introduction : The Cain and Abel of America's heartland -- Part I. "Michigan fever". "Go west, young man" -- The chosen one -- New brooms sweep clean -- Long-distance learning -- Part II. An empire of wellness. Building the San -- "What's more American than corn flakes?" -- "Fire!" ... and cease-fir...
Publication information
Publisher
New York : Pantheon Books, [2017]
Edition
First edition.
Place of Publication
New York (State)
Date Published
[2017]
Subjects
More information
Scope and Contents
Summary
"John Harvey Kellogg was one of America's most beloved physicians; a best-selling author, lecturer, and health-magazine publisher; founder of the Battle Creek Sanitarium; and patron saint of the pursuit of wellness. His youngest brother, Will, was the founder of the Battle Creek Toasted Corn Flake Company, which revolutionized the mass production o...
Alternative Titles
Full title
The Kelloggs : the battling brothers of Battle Creek / Howard Markel.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Includes bibliographical references (pages 393-480) and index.
Issued As
Online version: Markel, Howard. Kelloggs. First edition. New York : Pantheon Books, [2017] 9780307948373 (DLC) 2016054724 (OCoLC)964624787
Identifiers
Primary Identifiers
Call Numbers
G 2018/1156
Record Identifier
74VKVNrJwPdM
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VKVNrJwPdM
Other Identifiers
ISBN
9780307907271 (hard cover ; alk. paper)
0307907279 (hard cover ; alk. paper)
DDC
977.422
MMS ID
991024160714302626
