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Media literacy / W. James Potter.

Media literacy / W. James Potter.

Media literacy / W. James Potter.

https://devfeature-collection.sl.nsw.gov.au/record/74VKVPavX5kA

Media literacy / W. James Potter.

About this item

Full title

Media literacy / W. James Potter.

Publisher

Los Angeles : SAGE, [2016]

Call Numbers

G 2016/1684

Record Identifier

74VKVPavX5kA

MMS ID

991023993318702626

Language

English

Formats

Physical Description

Physical content

xxiii, 546 pages : illustrations ; 24 cm.

Content type

text

Media type

unmediated

Carrier type

volume

Contents

Introduction. Why increase media literacy? -- Media literacy approach -- Audiences. Audience : individual perspective -- Industry perspective on audience -- Children as a special audience -- Industry. Development of the mass media industries -- Economic perspective -- Content. Mass media content and...

Publication information

Publisher

Los Angeles : SAGE, [2016]

Edition

Eighth edition.

Place of Publication

California

Date Published

[2016]

Subjects

Subjects and topics

More information

Scope and Contents

Summary

Drawing from thousands of media literature studies, this book explores the key components to understanding the fascinating world of mass media. The book presents numerous examples and facts for readers to understand how the media operate, how they attract attention, and how they influence us on a day-to-day basis.

Alternative Titles

Full title

Media literacy / W. James Potter.

Authors, Artists and Contributors
Notes

General note

"Updated, revised and reorganized new edition."--Provided by publisher.

Includes bibliographical references (pages 505-521) and index.

Contextual Information

Date Copyright

©2016.

Identifiers

Primary Identifiers

Call Numbers

G 2016/1684

Record Identifier

74VKVPavX5kA

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/74VKVPavX5kA

Other Identifiers

ISBN

1483379329

9781483379326

DDC

302.2/3

MMS ID

991023993318702626

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