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Marketing and outreach for the academic library : new approaches and initiatives / edited by Bradfor...

Marketing and outreach for the academic library : new a...

Marketing and outreach for the academic library : new approaches and initiatives / edited by Bradfor...

https://devfeature-collection.sl.nsw.gov.au/record/74VKVq3oyk7A

Marketing and outreach for the academic library : new approaches and initiatives / edited by Bradford Lee Eden.

About this item

Full title

Marketing and outreach for the academic library : new approaches and initiatives / edited by Bradford Lee Eden.

Publisher

Lanham : Rowman & Littlefield, [2016]

Call Numbers

G 2016/2560

Record Identifier

74VKVq3oyk7A

MMS ID

991024007570302626

Language

English

Formats

Physical Description

Physical content

xi, 153 pages : illustrations, maps ; 23 cm.

Content type

text

Media type

unmediated

Carrier type

volume

Contents

Making social media worth it : planning and implementation for a small institution / Kaela Casey and Laura Worden -- Library spaces : inspiration and collaboration / Susan Van Alstyne -- Events and extravaganzas at Cunningham Memorial Library / Karen Evans -- Librarians as event coordinators : build...

Publication information

Publisher

Lanham : Rowman & Littlefield, [2016]

Place of Publication

Maryland

Date Published

[2016]

More information

Scope and Contents

Summary

"New approaches and initiatives in marketing the academic library, as well as the importance of outreach through partnerships and collaborations both internal and external to the library. Primary topics in this book include implementation of social media strategies, the use of library spaces for collaboration and inspiration, planning events and ex...

Alternative Titles

Full title

Marketing and outreach for the academic library : new approaches and initiatives / edited by Bradford Lee Eden.

Authors, Artists and Contributors
Notes

General note

Creating the 21st-century academic library ; 7

Includes bibliographical references and index.

Issued As

Online version: Marketing and outreach for the academic library. Lanham : Rowman & Littlefield, [2016] 9781442262553 (DLC) 2016013058

Identifiers

Primary Identifiers

Call Numbers

G 2016/2560

Record Identifier

74VKVq3oyk7A

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/74VKVq3oyk7A

Other Identifiers

ISBN

9781442262539 hardcover ; alkaline paper

1442262532 hardcover ; alkaline paper

9781442262546 paperback ; alkaline paper

1442262540 paperback ; alkaline paper

DDC

025.1977

MMS ID

991024007570302626

How to access this item

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