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The decade of do : insights shaping the future of marketing and communications.

The decade of do : insights shaping the future of marke...

The decade of do : insights shaping the future of marketing and communications.

https://devfeature-collection.sl.nsw.gov.au/record/74VKa7rZpG0X

The decade of do : insights shaping the future of marketing and communications.

About this item

Full title

The decade of do : insights shaping the future of marketing and communications.

Publisher

[Sydney, N.S.W.] : opr Agency Pty Ltd, 2020.

Record Identifier

74VKa7rZpG0X

MMS ID

991024385619102626

Language

English

Formats

Physical Description

Physical content

1 online resource (236 pages) : illustrations.

Content type

text

still image

Media type

computer

Carrier type

online resource

Publication information

Publisher

[Sydney, N.S.W.] : opr Agency Pty Ltd, 2020.

Edition

ebook edition.

Place of Publication

New South Wales

Date Published

2020.

Access and use

Access Conditions

National edeposit: Available onsite at the National Library of Australia, State Library of New South Wales Online access with authorization

More information

Scope and Contents

Summary

"Welcome to the decade of do - a new era for marketing and communications. Since the start of the advertising industry in the 19th century, it has been about telling. Now, thanks to the social media and digital revolution, everyone has a voice. The result is a cacophony of noise where it feels like everyone is talking louder and faster. Companies,...

Alternative Titles

Full title

The decade of do : insights shaping the future of marketing and communications.

Notes

General note

Title from title screen.

Includes bibliographical references.

System details note

Mode of Access: Available online.

Contextual Information

Related resource (online)

Identifiers

Primary Identifiers

Record Identifier

74VKa7rZpG0X

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/74VKa7rZpG0X

Other Identifiers

ISBN

9780648794004 PDF

DDC

658.802

MMS ID

991024385619102626

How to access this item

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