Hook : the idea behind why ideas catch on / Pat Langton.
Hook : the idea behind why ideas catch on / Pat Langton.
About this item
Full title
Author / Creator
Publisher
Melbourne, VIC : Wilkinson Publishing, 2021.
Call Numbers
H 2021/1438
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
132 pages ; 22 cm.
Content type
text
Media type
unmediated
Carrier type
volume
Publication information
Publisher
Melbourne, VIC : Wilkinson Publishing, 2021.
Place of Publication
Victoria
Date Published
2021.
Subjects
More information
Scope and Contents
Summary
Marketing has lost its way in recent years. Advertising and communication is so cluttered that marketers are creating bad campaigns that are a waste of their and the consumer's time.HOOK gives you an easy to remember system to create campaigns that have human emotion, ownable messaging, unique offerings and talkability among their audience.HOOK the...
Alternative Titles
Full title
Hook : the idea behind why ideas catch on / Pat Langton.
Authors, Artists and Contributors
Author / Creator
Contextual Information
Date Copyright
©2021.
Identifiers
Primary Identifiers
Call Numbers
H 2021/1438
Record Identifier
74VKaJRRBayg
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VKaJRRBayg
Other Identifiers
ISBN
9781925927597 : paperback
DDC
658.8
MMS ID
991024370007502626
