Managing and growing a cultural heritage web presence : a strategic guide / Mike Ellis.
Managing and growing a cultural heritage web presence : a strategic guide / Mike Ellis.
Managing and growing a cultural heritage web presence : a strategic guide / Mike Ellis.
About this item
Full title
Author / Creator
Publisher
London : Facet Publishing, 2011.
Alternative title
Call Numbers
G 2021/2639
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xix, 217 pages : illustrations ; 24 cm
Content type
text
Media type
unmediated
Carrier type
volume
Contents
1. Evaluating what you have now -- Introduction -- web today -- Who is online and what do they do? -- internal context -- Summary -- References -- 2. Building a strategic approach -- What is a web strategy? -- What should a strategy cover? -- Structuring your strategy document -- Evolving your strat...
Publication information
Publisher
London : Facet Publishing, 2011.
Place of Publication
England
Date Published
2011.
Subjects
More information
Scope and Contents
Summary
Provides a complete guide for anyone looking to build or maintain a cultural heritage web presence. Contains data and case studies on current practice from large and small cultural heritage institutions, it advises on the best strategic approach, provides insight into how key institutions manage their websites, and hints and tips on best practice.
Alternative Titles
Full title
Managing and growing a cultural heritage web presence : a strategic guide / Mike Ellis.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Includes bibliographical references (pages 205-210) and index.
Contextual Information
Date Copyright
©2011
Other version (online)
Identifiers
Primary Identifiers
Call Numbers
G 2021/2639
Record Identifier
74VKaZvAB2Jy
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VKaZvAB2Jy
Other Identifiers
ISBN
9781856047104
DDC
659.144
MMS ID
991024289415902626
