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New products management / Merle Crawford, Anthony Di Benedetto.

New products management / Merle Crawford, Anthony Di Be...

New products management / Merle Crawford, Anthony Di Benedetto.

https://devfeature-collection.sl.nsw.gov.au/record/74VKdRqozOlM

New products management / Merle Crawford, Anthony Di Benedetto.

About this item

Full title

New products management / Merle Crawford, Anthony Di Benedetto.

Publisher

Boston, Mass. : McGraw-Hill/Irwin, c2006.

Call Numbers

N658.575/63

Record Identifier

74VKdRqozOlM

MMS ID

991019920449702626

Language

English

Formats

Physical Description

Physical content

xx, 540 p. : ill. ; 24 cm.

Publication information

Publisher

Boston, Mass. : McGraw-Hill/Irwin, c2006.

Edition

8th ed.

Place of Publication

Massachusetts

Date Published

c2006.

Subjects

Subjects and topics

More information

Alternative Titles

Full title

New products management / Merle Crawford, Anthony Di Benedetto.

Authors, Artists and Contributors
Notes

General note

McGraw-Hill/Irwin series in marketing.

Includes bibliographical references and index.

Contextual Information

Date Copyright

c2006.

Identifiers

Primary Identifiers

Call Numbers

N658.575/63

Record Identifier

74VKdRqozOlM

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/74VKdRqozOlM

Other Identifiers

ISBN

0072961449 (alk. paper)

9780071244336

0071244336

9780072961447 (alk. paper)

DDC

658.575

MMS ID

991019920449702626

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