Strategies for Asia Pacific : meeting new challenges / Philippe Lasserre and Hellmut Schütte.
Strategies for Asia Pacific : meeting new challenges / Philippe Lasserre and Hellmut Schütte.
About this item
Full title
Author / Creator
Publisher
Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2005.
Date
2005.
Call Numbers
N658.04909/1
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xx, 332 p. : ill. ; 24 cm.
Contents
1. The strategic importance of Asia Pacific -- 2. Formulating strategies for Asia Pacific -- 3. Asia as a market -- 4. The players -- 5. Asian business logic -- 6. Competing -- 7. Joining forces : alliances, mergers and acquisitions -- 8. People and organization -- 9. The future of the Asia Pacific...
Publication information
Publisher
Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2005.
Edition
3rd ed.
Place of Publication
England
Date Published
2005.
Subjects
More information
Scope and Contents
Summary
"First published in 1995, Strategies for Asia Pacific has established itself as the leading book on strategic analysis related to firms, markets, business cultures and logic in the Asia Pacific region. Recommended by The Economist as one of the five books on Asia that need to be read, this revised and updated edition will be essential reading for m...
Alternative Titles
Full title
Strategies for Asia Pacific : meeting new challenges / Philippe Lasserre and Hellmut Schütte.
Authors, Artists and Contributors
Author / Creator
Author / Artists
Identifiers
Primary Identifiers
Call Numbers
N658.04909/1
Record Identifier
74VKmJLVxrNb
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VKmJLVxrNb
Other Identifiers
ISBN
9781403916952
1403916950 (paper)
DDC
658.049095
MMS ID
991020539509702626