Machine generated contents note: ch. 1 Measurement Conversion Charts -- Millimeters, Points, and Picas to Inches -- Inch Decimals to Inch Fractions -- Conversion Formulas -- Metric to Imperial Equivalents -- ch. 2 Copyright And Trademark Standards -- Copyright -- Public Domain -- Transferring Rights...

Contents note continued: ch. 6 New Grid Design Basics -- Types of Grids -- Anatomy of a Grid -- Working with Grids -- Typographic Unit Grids -- Composite Grids -- Modular Grids -- Hierarchical Grids -- ch. 7 Paper -- North American Sheet Sizes -- International, or ISO, Sheet Sizes -- Basis Weight Eq...

Contents note continued: Folders, Sleeves, and Other Types of Folding Cartons -- Set-up Boxes -- Common Styles of Stock Plastic Containers -- Paper Bags -- Plastic Bags -- ch. 11 Postal Standards -- General USPS Mail Classifications and Requirements -- Postcard Paper Stock Requirements -- Thickness...

Contents note continued: Proofing Methods -- ch. 14 New Greening Graphic Design -- The Shift Toward Sustainable Practice -- Sustainable Materials and Production for Print Design -- Sustainable Vocabulary -- Fiber Sourcing and Paper Production -- Chain of Custody -- Certifications -- Paper Production...