Strategic management of technological innovation / Melissa A. Schilling.
Strategic management of technological innovation / Melissa A. Schilling.
Strategic management of technological innovation / Melissa A. Schilling.
About this item
Full title
Author / Creator
Publisher
New York : McGraw-Hill, 2005.
Date
2005.
Call Numbers
N658.575/61
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xi, 289 p. ; 23 cm.
Contents
Ch. 1. Introduction -- Pt. 1. Industry dynamics of technological innovation -- Ch. 2. Sources of innovation -- Ch. 3. Types and patterns of innovation -- Ch. 4. Standards battles and design dominance -- Ch. 5. Timing of entry -- Pt. 2. Formulating technological innovation strategy -- Ch. 6. Defining...
Publication information
Publisher
New York : McGraw-Hill, 2005.
Place of Publication
New York (State)
Date Published
2005.
Subjects
More information
Scope and Contents
Summary
"Strategic Management of Technological Innovation is a brief textbook that synthesizes the major research and managerial best practices in this field. As an instructor and active researcher in technology and innovation, Melissa Schilling has developed a text that meets the needs of a course focusing on both technology strategy and new product devel...
Alternative Titles
Full title
Strategic management of technological innovation / Melissa A. Schilling.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Includes index.
Includes bibliographical references and index.
Contextual Information
Related resource (online)
Other version (online)
Identifiers
Primary Identifiers
Call Numbers
N658.575/61
Record Identifier
74VKpBrDq0R3
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VKpBrDq0R3
Other Identifiers
ISBN
0072942983 (alk. paper)
9780072942989 (alk. paper)
DDC
658.575
MMS ID
991019451329702626
